A thing of beauty to behold (both on and off cheeks) Benefit’s Gold Rush is a super-luxe take on blusher – and our newest ‘gilt-y’ pleasure. Housed in a signature Benefit box embossed with nods to the Californian Gold Rush, the ultra-soft powder has a custom ‘golden nugget’ design and overspray, which gradually lifts away to reveal a rich, peach nectar shade, infused with delicate, golden flecks. Swirled onto cheeks with the convenient rounded brush (and equally convenient built-in mirror) it creates a soft, subtle sheen and enviable radiance that flatters and enhances all skin tones. The ‘Gold Rush flush’ is a gorgeous, effortless way to update your make up bag – the powder even features a signature scent with notes of citrus, vanilla and sandalwood. You’ll soon be hooked!