Creamy, long-lasting, award-winning and waterproof, Urban Decay 24/7 Glide On Eye Pencil is the best eye pencil ever, ever, ever! Urban Decay’s velvety-soft 24/7 formula stays creamy for blending (about 30 seconds)
I admit I have a few (OK, 11) of these. They apply nicely, tug minimally, and are neither too hard on the eye area nor so soft that they disintegrate and you end up wasting product. There's something in the enormous range for everyone. My favourites are Whiskey (mid matte brown), Rockstar (aubergine purple) and Sabbath (navy blue). I don't own Perversion, Zero is quite black enough for me (and to be honest I don't use it much). I sharpen with the Urban Decay Grindhouse, these aren't so cheap that I'd risk a different sharpener. I do wrap them up tight and freeze them before sharpening to minimise product wastage.
Lasts all day on me, to the point where they're occasionally a bit challenging to remove in the evening.
I wish it were easier to keep them sharp for a clean fine line, but that's probably as much on me (product use/ skill level) as anyone else. I wouldn't recommend these for the waterline.
Reviewed on Tue 16 Apr 2019
I am in my late 20's/early 30's with combination, light tone skin and blue eyes. My hair is dark brown, oily with normal texture.
I tried out this product and felt the application was smooth on the lids but felt it wasn't as intense as how I'd like it as it looked washed out looking and eyeliner in my opinion should be dark and matte and should stay on the lids but this product unfortunately didn't. I don't think the product is worth the price and also felt it was too smooth and sharpening the pencil was a bit difficult as it kept breaking. They're are more cheaper alternatives that work better than this.
Reviewed on Mon 21 Jan 2019
I am in my mid 20's with oily, olive tone skin and brown eyes. My hair is dark brown, normal with normal texture.
creamy, lasts for AGES, like i never top up with this liner, it doesnt budge, once its on, oh its on, i have deep end which is a nice blue shade and i want a lot more of these, really love these liners so much
Reviewed on Fri 09 Nov 2018
I am in my late teens with oily, fair tone skin and blue eyes. My hair is light brown, normal with normal texture.
I bought this eyeliner as part of a set. I was excited to use the eyeliner as I like my waterline to be black. However, I wear contact lenses and the day I wore this particular eyeliner I went through about 6 as it kept smudging onto the lenses.
Really bold colour and stayed on, but would recommend if you wear lenses.
Reviewed on Mon 17 Jul 2017
I am in my late 20's/early 30's with normal, tanned tone skin and brown eyes. My hair is medium brown, combination with normal texture.
After reading the excellent reviews for this product, I decided to buy myself one on ebay. I have bought other products from Ebay and have never had an issue so you can imagine my disappointment when I actually tried this eye liner. It came in its usual packaging and it had no marks of being a "fake". The first thing I noticed when trying this is the smudge...SO much smudge. This eyeliner would go everywhere. Needless to say, it did not stay the day on my eyes. I do not recommend nor will I buy this product again. (Although reading the reviews here, I have a feeling mine may have been a fake)
Reviewed on Fri 21 Apr 2017
I am in my mid 20's with oily, fair tone skin and grey eyes. My hair is blonde, combination with fine texture.
There is such a wide range or beautiful Colours to chose from. I have a black pencil which is so intense and black. It is so smooth and just glides on I would call this more of a gel than a pencil I love it
Reviewed on Sun 12 Jun 2016
I am in my late teens with oily, light tone skin and green eyes. My hair is medium brown, normal with normal texture.
Such a fab array of colours with these! They're super easy to blend and use! I love the fact that you can get a shade for any eye look you're going for! The only thing I'd wish for is a retractable pencil version!
Reviewed on Mon 09 May 2016
I am in my mid 20's with dry, olive tone skin and brown eyes. My hair is medium brown, normal with normal texture.
Great selection of colours and last all day. Doesn't fade or give the effect that you have dark circles under your eyes. The pigments in it make your eyes appear brighter too. Been using these eyeliners for about 6 years now and haven't found any that I would prefer more.
Reviewed on Thu 05 May 2016
I am in my mid 20's with dry, tanned tone skin and green eyes. My hair is medium brown, normal with normal texture.
The pros of this are that there is a large range of colours and it is waterproof (very waterproof!!). It also lasts a while and is only £15.50! The cons are the application, every time I apply this it needs sharpened through application and it is very soft.Now when I say soft,I mean it'sLike trying to apply playdough to your lids.I don't know if this just my experience. Thanks
Reviewed on Wed 04 May 2016
I am in my late teens/early 20's with sensitive, fair tone skin and blue eyes. My hair is light brown, normal with normal texture.
I have this in Perversion and the colour is beyond amazing, it's so black and its the best eye pencil I've ever used. The colour is quite blendable but isn't easily smudged during the day! A bit pricey but well worth the money for the product you get. The only problem with mine is that it wears down quite quickly and so may find yourself buying this constantly.
Reviewed on Mon 29 Feb 2016
I am in my late teens/early 20's with combination, fair tone skin and blue eyes. My hair is medium brown, normal with fine texture.
I love this eyeliner! Well worth the £15.50. I have very oily lids and usually need eye primer even when just applying eyeliner, however I did not need to with this product. It's very long-lasting, so its name suits it well. However it is quite hard to remove, goes to show how well it stays on!
Reviewed on Thu 11 Feb 2016
I am in my late teens/early 20's with dry, tanned tone skin and brown eyes. My hair is medium brown, combination with normal texture.
24/7 Glide-on Eye Pencil by Urban Decay
Where to Buy
Prices last updated 24 May 2019.
Where to Buy
Urban Decay 24/7 Glide-on Eye Pencil is available to buy at Fabled, lookfantastic, John Lewis, Debenhams, and Feelunique.