I use this shampoo as I colour my hair . Hate to see the grey! . Thus shampoo is gentle yet cleansing without striping the colour . My hair feels clean and fresh after use . The colour looks as good as it did the day I did it , several washes later . So it's fantastic for healthy , shiny and soft hair.
Reviewed on Thu 30 Apr 2020
I am in my late 40's/early 50's with normal, olive tone skin and brown eyes. My hair is dark brown, normal with coarse texture.
This does not do any of the claims suggested and my hair colour faded fast. Looking more closely it is full of sulfates which are known to strip colour from hair. Very disappointing.
Reviewed on Sun 19 Feb 2017
I am in my mid 30's with normal, medium tone skin and hazel eyes. My hair is light brown, combination with fine texture.
It is a pretty good shampoo, worked on my fine hair well and gave it a nice shine and boost, I find it quite difficult to find shampoos that don't flatten my hair but this formula works nicely. Only con is like the other reviewers mentioned its probably not that best hair color protector, my color stayed somewhat but over time it did lift 2 shades lighter.
Reviewed on Tue 15 Dec 2015
I am in my late 20's/early 30's with normal, light tone skin and blue eyes. My hair is dark brown, normal with fine texture.
Good shampoo but it doesn't protect colour, I can see my previous dye colour showing through already and its not a good situation. Would only recommend if your hair is still natural coloured!
Reviewed on Tue 25 Aug 2015
I am in my late teens/early 20's with normal, tanned tone skin and green eyes. My hair is dark brown, oily with normal texture.
Left my hair shiny and glossy which I was pleased with but seemed to pull a lot of the colour out of my hair rather than protecting it, I would repurchase though as it's a decent price but only if my hair wasn't coloured at the time.
Reviewed on Sat 01 Mar 2014
I am in my late 20's/early 30's with combination, olive tone skin and green eyes. My hair is dark brown, dry with normal texture.
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Discover L'Oréal Paris Elvive Colour Protect Shampoo with new formula, now even more concentrated in Nourishing Actives bathes the hair and transforms its surface. Hair feels voluptuous to the touch. Enriched with UVA + UVB Filters the formula helps protect hair from external aggressions and leaves colour shimmering. This shampoo offers lasting colour protection, proven results: +80% colour radiance protection** Just coloured intensity for up to 7 weeks*** **Instrumental test after application of shampoo + masque vs. classic shampoo ***Instrumental test after application of shampoo + conditioner
