I heard great things about this product but for me It didn't deliver. The concealing aspect is good. It neutralises your eyelid so eyeshadows really pop. But in terms of priming I felt it was lacking. My eyeshadow did not stay any better than it does without this product. Not worth it in my opinion and won't be buying again
Reviewed on Thu 03 Nov 2016
I am in my late 20's/early 30's with dry, olive tone skin and brown eyes. My hair is dark brown, asian with coarse texture.
I'm a big fan of urban decay primer potion so thought would try Eden.... What a disappointment, the formula is much more runny and hard to control meaning there is wasted product. Seems to take ages to dry and then my eyeliner transferred anyway. Only given I 2 stars due to it keeping the shadow in place.
Reviewed on Sat 24 Sep 2016
I am in my late 40's/early 50's with normal, fair tone skin and hazel eyes. My hair is blonde, normal with normal texture.
This is perfection for a primer because it hides my veins as well as improving the appearance of my eyeshadow. It also doesn't crease for just as long as the original and I'd suggest having both in your makeup collection.
Reviewed on Tue 09 Aug 2016
I am in my late teens/early 20's with combination, olive tone skin and brown eyes. My hair is dark brown, oily with normal texture.
Always been a fan of the original, however, with a brave face I purchased this version and I should of sooner! This primer creates the perfect base neutralising any colour on the lid to get eyeshadow colours to their true colour! Use a small amount on each lid, saving product compared to the original, and dust a nude or transparent powder over the top and start. This allows colours to blend
Reviewed on Mon 08 Aug 2016
I am in my late teens/early 20's with normal, light tone skin and brown eyes. My hair is dark brown, dry with normal texture.
I love this primer. It has a really light feel and finish. With its light shade it can even be used as a base for white eyeshadow. I would 100% repurchase this product
Reviewed on Tue 26 Jul 2016
I am in my late 20's/early 30's with normal, light tone skin and blue eyes. My hair is medium brown, combination with normal texture.
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The UK’s no. 1 premium Eye Primer product This creamy eyeshadow primer ensures your shadow stays vibrant and crease-free all day. Create endless eye looks that last with our not-so-secret weapon, Eyeshadow Primer Potion. This creamy eye primer keeps your eyeshadow crease-free, your colour vibrant, and your application smooth. Unleash the power of an unapologetic smokey eye with our Eyeshadow Primer Potion as your fearless base, ensuring shades pop. Formulated with polymer technology, this vegan formula beauty essential serves as the perfect foundation for your eyeshadow and eyeliner, filling in any surface imperfections and prepping lids for all-day wear. Vegan formula: does not contain animal-derived ingredients or by products. Source: The NPD Group Ltd UK, Prestige Eye Primer segment, 12 months ending December 2021, value & unit sales. To verify contact: contact us. 10 ml / 0. 33 fl oz